You've heard the phrase "SEO," but aren't sure what it means or whether you need to know.
Search Engine Optimization (SEO) is the practise of optimising both the internal and exterior components of a website or Web page in order to improve its organic search engine presence. SEO entails making changes to a website's HTML code and content to make it more search engine friendly, as well as advertising it to enhance its visibility on the Internet. When search engines are notified to the existence of your website, they scan the code and content and index the information. Search engines use the content of your website to decide when and where it appears on a search engine result page.
The page content (text that appears on a Web page) should be attractive, thorough, and contain as many of the site's keywords as feasible, within appropriate restrictions. When analysing the value and ranking of your website, some search engines, such as Google®, pay special attention to the number of websites linked to it. Backlinks are a type of external link.
Why should I be concerned with SEO?
To assist you with the process, Search Engine Visibility guides you through optimizing your website for search engine inclusion. Search Engine Visibility analyzes your site by applying various rules based on what search engines see when they visit your site. Search Engine Visibility reports the results of the analysis, and suggests measures you can take to improve the optimization of your site.